A red-hot presentation of next-generation material for Bette.
- Visual Identity
Truly on fire – our team really got a sweat on during the shoot in the Bette
construction laboratory. In order to demonstrate how much the BetteGlasur® can handle, we subjected it to fire, chemicals and impact from stones. This created photos and videos that present the enamelled titanium steel for baths, shower basins and washbasins in a powerful and aesthetically pleasing way. We are using them to further develop Bette’s brand communication and to visually position the successful family company far ahead of its competitors – in keeping with the architecturally high-quality bathroom items that have won numerous design awards.
Together with the management, marketing department and sales team of the Delbrück-based company, we have been shaping the brand in strategic, analogue, online, visual and editorial terms since 2016.